Policy Overview
This Privacy Policy describes how MMY Game India ("we," "us," or "our"), operating at [YOUR DOMAIN], collects, uses, stores, and protects information obtained from visitors ("you") to this website.
This policy applies exclusively to this affiliate website. It does NOT govern:
- The official MMY Game gaming platform and its data practices
- The MMY Game mobile application and its data collection
- Any third-party websites linked from this site
- WhatsApp, Telegram, or other communication platforms we use
By using this website, you consent to the data practices described in this Privacy Policy. If you do not agree with any part of this policy, please discontinue use of this website immediately.
Data We Collect
We collect two categories of data: data you provide voluntarily, and data collected automatically when you browse our website.
| Data Type | What We Collect | How Collected | Required? |
|---|---|---|---|
| Contact Information | Name, email address, phone number (optional), message content | When you submit our contact form voluntarily | Only if you contact us |
| IP Address | Your approximate IP address | Automatically by web server & analytics | Automatic |
| Browser Information | Browser type, version, device type, screen resolution, OS | Automatically via analytics cookies | Automatic |
| Usage Data | Pages visited, time on page, clicks, scroll depth, referral source | Analytics tracking (anonymised) | Automatic |
| Affiliate Click Data | Which referral link you clicked, timestamp, device type | Affiliate tracking cookies | Automatic on link click |
| Cookie Preferences | Your cookie consent choices | Cookie consent banner | When you interact with banner |
| Location (Approximate) | City/region level location derived from IP | Analytics platforms | Automatic |
How We Use Your Data
We use the data we collect only for the purposes described below. We process your data only where we have a lawful basis to do so:
- To respond to your enquiries — Contact form submissions are used solely to reply to you. We retain these for up to 12 months then delete them.
- To improve our website — Anonymised analytics data helps us understand which pages are helpful, which guides need improvement, and how users navigate the site.
- To track affiliate referrals — Affiliate cookies allow us to receive commission credit when you register on MMY Game via our referral links.
- To ensure website security — Server logs and IP data help us detect and prevent malicious traffic, DDoS attacks, and spam form submissions.
- To comply with legal obligations — We may be required to retain certain data to comply with Indian law or to respond to lawful government requests.
- To display relevant content — Approximate location data (city level) helps us show state-specific responsible gaming warnings (e.g., restricted state notices).
Lawful Basis for Processing (GDPR-aligned):
- Contact form data: Consent (you voluntarily submit the form)
- Analytics data: Legitimate Interest (to improve our website) + Consent (via cookie banner)
- Affiliate tracking: Legitimate Interest (to receive referral commission for our services)
- Security logs: Legitimate Interest (to protect our website and users)
We never use your data for automated decision-making, profiling, or targeted advertising campaigns beyond our own website's scope.
Cookies Policy
Cookies are small text files stored on your device when you visit a website. We use four categories of cookies on this website:
Managing Cookies: You can control and delete cookies through your browser settings. Most browsers allow you to block all cookies, block third-party cookies, or delete all cookies when you close the browser. Blocking essential cookies may break website functionality.
Cookie Retention Periods:
- Session cookies: Deleted when you close your browser
- Analytics cookies: Up to 26 months (Google Analytics default)
- Affiliate tracking cookies: 30 days from last click
- Preference cookies: Up to 12 months
- Cookie consent record: Up to 12 months
Analytics Tracking
We use web analytics services to understand how visitors use this website. Analytics data helps us improve content, fix navigation issues, and identify which guides are most useful to our visitors.
Analytics Platform: We use Google Analytics 4 (GA4) or a similar privacy-focused analytics platform. The following data points are collected:
| Data Point | Purpose | Personally Identifiable? |
|---|---|---|
| Page views | Understand popular content | No |
| Session duration | Measure content engagement | No |
| Bounce rate | Identify poor landing pages | No |
| Traffic source | Understand how users find us | No |
| Device & browser type | Optimise for common devices | No (aggregated) |
| Approximate location | City/region level only | No (not precise) |
| Click events | Understand button/link usage | No |
We have configured our analytics to: anonymise IP addresses, disable user ID tracking, disable ad personalisation signals, and set data retention to 14 months maximum.
Affiliate Tracking
When you click a referral link on our website that points to MMY Game, an affiliate tracking cookie is set. This cookie allows MMY Game's affiliate system to identify that you came from our website, enabling us to receive our referral commission if you register.
How Affiliate Tracking Works:
- You click a "Download APK", "Play Now", or "Register Now" button on our website
- Our affiliate tracking ID is included in the redirect URL
- MMY Game's server records this referral ID in a cookie on your device
- If you register within the cookie window (typically 30 days), we receive commission credit
- The cookie does NOT track any of your in-app activity, deposits, or winnings in a way visible to us
We receive aggregated commission reports from MMY Game's affiliate programme, which may include the number of registrations and broad activity metrics. We do NOT receive your personal account details, game history, deposit amounts, or withdrawal history from MMY Game.
Third-Party Services
Our website integrates with several third-party services. Each operates under its own privacy policy:
| Service | Purpose | Data Shared | Their Privacy Policy |
|---|---|---|---|
| Google Analytics | Website analytics | Anonymised usage data | Google Privacy Policy |
| MMY Game (Affiliate) | Referral tracking & commission | Affiliate click ID only | MMY Game Privacy Policy |
| WhatsApp (Meta) | Customer support channel | Data you send in chat | Meta/WhatsApp Privacy Policy |
| Telegram | Community channel | Data you share in channel | Telegram Privacy Policy |
| Web Hosting Provider | Website hosting | Server logs (IP, timestamp) | Host's Privacy Policy |
We carefully select third-party services and only integrate those that offer adequate data protection standards. However, once you navigate to a third-party website or service, their privacy policy governs — not ours.
Data Storage & Security
We take reasonable technical and organisational measures to protect the personal data we hold from unauthorised access, loss, or destruction.
Security Measures in Place:
- SSL/TLS Encryption: All data transmitted between your browser and our server is encrypted via HTTPS (SSL/TLS)
- Secure Hosting: Our website is hosted on reputable infrastructure with physical and network security controls
- Access Controls: Access to any stored contact form data is restricted to authorised team members only
- Regular Security Reviews: We periodically review our security practices and update them as needed
- Minimal Data Retention: We delete data as soon as it is no longer needed for its original purpose
Data Retention Schedule:
- Contact form submissions: 12 months from date of submission, then permanently deleted
- Server access logs: 30 days then automatically purged
- Analytics data: Up to 14 months (GA4 retention setting)
- Affiliate click records: 30 days (cookie lifetime)
Despite our best efforts, no internet transmission or electronic storage system is 100% secure. We cannot guarantee absolute security of data transmitted to or stored on our website. Use of our website is at your own risk.
Data Sharing Policy
The limited circumstances in which we may share data are:
- Service Providers: Trusted third-party services like Google Analytics and our web host who process data on our behalf under strict data processing agreements
- Affiliate Programme: Aggregate referral data shared with MMY Game's affiliate system — not individual personal data
- Legal Compliance: If required by a court order, government request, or Indian law enforcement under lawful authority
- Business Transfer: In the unlikely event this website is sold or transferred, data would transfer to the new owner subject to this privacy policy
- Your Consent: In any other circumstance, only with your explicit written consent
We require any third party with whom we share data to respect the security of your data and to treat it in accordance with applicable privacy laws. They are not permitted to use your data for their own purposes.
GDPR Compliance
Although this website is primarily targeted at Indian users, we respect and apply the principles of the EU General Data Protection Regulation (GDPR) as best practice for all users globally.
Under GDPR principles, we are committed to:
- Lawfulness, Fairness & Transparency: We explain clearly what data we collect and why in this policy
- Purpose Limitation: We only use data for the specific purposes stated — never repurposed without consent
- Data Minimisation: We collect only what is strictly necessary for stated purposes
- Accuracy: We keep data accurate and up to date, and delete it when no longer needed
- Storage Limitation: Data is not kept longer than necessary (see retention periods above)
- Integrity & Confidentiality: Data is protected by appropriate technical security measures
- Accountability: We maintain records of our data processing activities
If you are located in the European Economic Area (EEA) and believe our data processing violates GDPR, you have the right to lodge a complaint with your national Data Protection Authority (DPA).
Indian IT Act Compliance
This website operates in compliance with the following Indian legislation governing data protection and digital services:
- Information Technology Act, 2000 (IT Act) — The primary law governing electronic records, digital signatures, and cybercrimes in India
- IT (Amendment) Act, 2008 — Amendments including provisions on data protection and privacy
- IT (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011 — Defines "sensitive personal data" and mandates reasonable security practices for entities handling such data
- IT (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021 — Guidelines for digital content intermediaries
- Digital Personal Data Protection Act, 2023 (DPDPA) — India's landmark data protection legislation, compliance with which we are actively working toward as implementation guidelines are released
Under the IT Rules 2011, we classify the following as "sensitive personal data" if you voluntarily provide it through our contact form: passwords, financial information, physical/mental health data, biometric data, and sexual orientation. We do NOT request or store such sensitive personal data through this website.
Grievance Officer: In compliance with IT Rules 2011 Rule 5(9), we designate the following as our Grievance Officer for data-related complaints from Indian users:
Name: [Grievance Officer Name]
Email: [YOUR EMAIL]
Response Time: Within 1 month of receipt of complaint
Jurisdiction: India
Any Indian user who has a grievance about our data handling practices may contact the Grievance Officer. We will acknowledge receipt of your complaint within 24 hours and resolve it within 1 month as required by Indian law.
Your Privacy Rights
You have the following rights regarding your personal data that we hold. To exercise any of these rights, contact us at [YOUR EMAIL]. We will respond within 30 days.
Request a copy of all personal data we hold about you, including what it is, where it came from, and how it's used.
Request Your Data →Request correction of any inaccurate or incomplete personal data we hold about you.
Request Correction →"Right to be Forgotten" — request deletion of all your personal data we hold. We'll delete within 30 days unless legally required to retain it.
Request Deletion →Object to processing of your personal data for purposes based on our legitimate interest, including analytics tracking.
Object to Processing →Request that we restrict processing of your data (e.g., while a dispute is being resolved) without deleting it entirely.
Request Restriction →Request your data in a structured, machine-readable format (JSON/CSV) to transfer to another service provider.
Request Export →Children's Privacy
If we become aware that we have inadvertently collected personal data from a person under 18 years of age, we will take immediate steps to:
- Delete all such data from our systems within 24 hours of discovery
- Block future access from that individual where technically feasible
- Review our safeguards to prevent recurrence
- Notify the child's parent or guardian if contact information is available
Parents or guardians who believe their child has accessed this website and provided personal data should contact us immediately at [YOUR EMAIL]. We will act on such reports with the highest priority.
We also strongly recommend parents install parental control software to restrict access to real money gaming affiliate websites. Resources include Google Family Link, Apple Screen Time, and other parental control tools.
Policy Updates
We may update this Privacy Policy from time to time to reflect changes in our data practices, legal requirements, or the services we use. When we make changes:
- The "Last Updated" date at the top of this page will be updated
- The version number will be incremented
- Significant changes will be highlighted via a notice on our homepage for at least 14 days
- If you have previously contacted us and we hold your email, we may notify you of material changes
Your continued use of this website after any changes to this Privacy Policy constitutes your acceptance of the updated policy. We encourage you to review this page periodically.
Version History:
- v1.4 (December 2024) — Added DPDPA 2023 reference, updated cookie card UI, expanded user rights section
- v1.3 (September 2024) — Updated analytics data retention periods, added Grievance Officer details
- v1.2 (June 2024) — Added affiliate tracking details section, GDPR alignment updates
- v1.1 (March 2024) — Expanded cookie policy section, added cookie preference toggles
- v1.0 (January 2024) — Initial Privacy Policy published
Contact Our Privacy Team
For any privacy-related queries, data subject requests, or concerns about this Privacy Policy, please contact us:
Urgent: WhatsApp [YOUR NUMBER]
India jurisdiction